Despite my chaotic Instagram stories, I’m almost always working. Even if I’m sitting at a bar with a glass of Sauv B, my laptop is there with me. Here’s the founder 5 for (last) week.
Monday — Finances & Admin
Honestly my least favorite part of running a business. I had to finalize my March income statement, pay a few vendor invoices, and review the previous week’s sales. I also always review ad campaigns Mondays to make any adjustments as needed.
Tuesday — Retailer Onboarding
2026 is not only year of the horse, but the year of the retailer for Slope Siren. We’re expanding into a few select retailers and the onboarding process has already begun. This typically requires integrations, testing, process updates, warehouse adjustments, etc. It’s definitely a lot of logistics, but such an exciting part of being a founder — to see your own products in places where you yourself shop is so surreal.
Wednesday — Website & Email
As we approach the off season, I started mapping our our website and branding updates for FW26. I always like to give Slope Siren a little refresh before the start of the new season, nothing crazy, just a little face lift. As I grow as a founder and my tastes shift (see: elevate), I want to make sure Slope Siren always feels perfectly aligned with my aesthetic.
I also noticed an issue with one of our Klaviyo flows, so had to get this fixed.
Thursday — Collabs & Events
Believe it or not, we’ve also already started thinking about events and pop-ups for next season. It’s actually something I really like about having a seasonal business. I have time to really think and plan out what I want to do for the following year because I don’t launch any newness in the Spring/Summer. It gives me time to be creative and do a deep dive into what’s next for SS.
I have some really fun partnership ideas in the works and excited to see it all come to life.
Friday — Personal & Substack
As part of my newly optimized time-blocking update, I tried to keep my Friday calendar open. Whether that’s for Substack, personal branding, rollover tasks I didn’t get to from the week, or honestly just a reset. I’m going to give it a try in Q2 and see how I like.
x Alex





